In an all company meeting on snowy Dec. 19th, I announced that Infra-Strategy would be rebranded as Total Attorneys.
The Infra-Strategy name means a lot to those who work here. However, the culture we have created and the manner in which we serve our customers is what makes us appreciate coming to work everyday.
Having a consistent name internally and externally is required for us to continue our rapid growth in the legal space.
I’m trying to figure out the best way to go on a vacation. Do you stay connected and check email throughout your trip or completely disconnect?
Stay connected and you do not let your mind completely rest. If disconnect then you have 1000+ emails to welcome you home from your trip.
I think you need at least a week a year that you “get off the grid.” If you are able to stay on top of things while on vacation, then perhaps you can take more vacations?
(On a side note, I have not received work email on my phone for 3 years. This has been a huge boost for my sanity. A topic for another post.)
In the video: Managing employees (I hate that word) today is very different than 10-20 years ago. The new generation (which I’m a member) of workforce insists on being treated as individuals. While employee handbooks can be wonderful tools for both the employer and employee, the new generation expects to have their circumstances and needs dealt with on an individual basis.
Good news. If done properly, this can benefit your company more than you know!
In this video: The difference between design by democracy and design by dictatorship. While you must listen others input and advice at the end of the day one person needs to make the call when it comes to designing a logo. The more you let the decision be driven by a committee and appease everyone the less chance you have of achieving a strong mark to build your identity off of.
In this video: I discuss why I’m no longer going to try and define Services 2.0. I will continue talking about how you should be delivering services to business. However, I’m dropping the ‘2.0′ moniker.
In this video: I discuss a characteristic of Services 2.0 - allowing your customers to see the true value of the service you are providing to their company. It forces you to deliver value, encourages you to improve your offering and empowers your customers to be a smarter consumer of your goods.
In this video:
Everyone is talking about Web 2.0. I think that there is also Services 2.0. Business to business services delivered with web 2.0 technology, people, and process. Aggregating many small customers (under 5 person offices) and filling gaps in their business processes with transactional services provided as they need them. Here is a link to the blog post I refer to in the video evergance blog.
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Lots of web sites are coming out to help people aggregate all the sites they go to. Mint.com and PageOnce.com are discussed. Web 2.0
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Companies are working to become to plumbing of the Lead Generation Industry, while also helping purchasers understand the true value of the leads and publishers they buy them from. Will people ever buy options on leads?
In this video:
I’m going to post more about business, technology and my observations on the ever changing landscape.
The Cubs will win the world series.